SEO in Phoenix by Salterra
If you are a small business owner in Phoenix Arizona, and you are looking to grow your reach and your audience, then making your website more visible is a good starting point. Salterra SEO services in Phoenix offers a lot of local knowledge, and the kind of higher quality service that you would expect from a local company.
SEO is something that can be done remotely-on-site SEO improvements such as cleaning up your HTML, using semantic metadata, making your site load more quickly, and even making it more mobile friendly, are all things that could be done by an outsourcing company that has employees based anywhere in the world, but the off-site SEO and marketing is a little harder.
Off-site Search Engine Optimization (SEO) involves link building, article marketing and often content creation. These are all things that tend to work better when the company that is doing them knows your business and the audience you are trying to reach.
How Does Phoenix SEO Work?
Imagine that you are, for example, a restaurant that serves locally produced foods, and you want to reach people from all over Phoenix. You might want to tie your marketing efforts in with local restaurants and a Phoenix SEO Services is more likely to have the knowledge required to help with this than a company that is based further away.
Even simple things, like having the option to do site visits, is important. A good SEO company will work with you closely to make sure that they’re attracting the right audience. Site visits can help with this because they can talk to you face to face. They can get to know your brand, your goals and your personality, so that you don’t waste your internet marketing efforts in the wrong areas.
Is Using a Local SEO Agency ongoing?
SEO is an ongoing thing. It’s not something that you should try to do for a few weeks then forget about. You will get better results from slow, steady and sustained link building, regular checks for duplicate content and careful optimization. The biggest leaps will come in the early days. If your website wasn’t mobile friendly then just updating your theme could make you get a lot better rankings almost immediately. For people whose sites are generally sound, however, feeling the impact of link building campaigns might take a bit longer.
When you’re shopping for a local SEO service, be critical – look at the work that people have done for other businesses, and talk to your friends and colleagues. Search for a SEO expert in Phoenix yourself – because after all, a good search marketing firm will be able to rank their own sites well. Don’t just go with the first company to send you some spam. The best companies won’t need to market offline in an aggressive fashion, because their online efforts will speak for themselves. Spammers might use all the right words, and even make some impressive promises, but that doesn’t mean that they can really deliver on them. After all, even Google’s own employees don’t fully understand how the algorithm works.
Search engine optimization firms are practical if you want to get more web site traffic. They can include adding web content to your website as well as use methods that aid you to appear in specific search results. This can benefit you whether you have a business or individual site you wish to have even more traffic pertained to.
Having a website that you could modify will certainly be needed when you have a local, SEO Agency assist you. They will certainly have to be able to modify your web pages and also add material to them. Make really certain you work with somebody that is trusted to do this benefit you due to the fact that they will have accessibility to everything. If you have an internet site you can not trust anyone with, you might only be able to get someone to compose material as well as you’ll need to search for ways to enhance your website in various other methods by yourself.
Frequently Asked Questions About SEO
What is SEO?
SEO stands for “search engine optimization” and focuses on growing visibility from the free, organic (non-paid) search results on search engines such as Google or Bing. SEO uses technical and creative elements that will increase awareness, improve rankings, and drive traffic from search engines. There are so many facets of SEO to learn about, from the keywords on your page to the way other sites link to you. SEO is a sustainable, long-term strategy that will make your site search engine friendly and better for visitors too.
Here at Salterra SEO we want to make SEO understandable for everyone! If you are committed to improving your rankings and are new to SEO, we recommend reading this guide front-to-back, but feel free to read ahead if you’re an SEO guru.
What is Local SEO?
Local SEO is the process of optimizing your website so that it can be found in an organic search query, as long as the intent of the user is to find local information that matches the content on your website.
These searches will typically include a geographical indicator such as a city or zip code along with the business or product they’re looking for. An example of this search query is “hotels near Saratoga Springs Race Tack”, the search engine would then display websites with content that matches this query.
A consumer can do a search query without a geo-qualifier if they have the location function enabled on their device. This search query would look similar to “car repair shop near me”. Including “near me” helps the search engine determine that you are looking for something that is local to you, as opposed to something irrelevant.
Why is SEO beneficial to my site?
SEO is the gift that keeps on giving. Organic listings are basically free. The majority of traffic comes from major search engines like Google and Bing. With just a bit of effort on your end you will see an increase in awareness and a definite increase in traffic. It’s time to take your site to the next level and get the thousands of visitors you deserve.
Higher visibility means credibility. Plain and simple, Google is the most authoritative search engine and ranking in the top search results will create brand credibility. Search engines are unique from social media driven traffic because they provide targeted traffic, meaning people are seeking what you offer. If search engines don’t “see” your site that means you are missing out on potential viewers/customers.
SEO is gaining ground. Your competitors are realizing the benefits of SEO and are already taking advantage of them. Even though you might be offering better content or services, your competitors that use SEO are higher up in the ranks. Let us help you get noticed!
Access to data. Access to that keyword data and seeing what your visitors are searching for means you can discover new ways to expand. Use this to your advantage because this data has the potential to bring you thousands of visitors or sales.
Permanent Results. Remember, SEO is sustainable and its affects are permanent. With regular site maintenance and keeping your visitors engaged with great content and strong site structure, you should be well on your way to that top spot!
Why do search engines not understand my site without SEO?
Simply put, if the major search engines can’t easily crawl your website then you are unlikely to rank. Your site needs to be easy for search engine bots to understand and the key ingredient to search engines efficiently crawling your site is good site architecture. For a more in depth explanation of this, read our article about (insert link here) On-Page SEO. Good website structure means that all of your most important pages are viewable within a couple clicks from the homepage. This makes your content easily accessible to not only search engines but visitors too.
Can I do my own SEO?
Of course! With guides like ours and a strong desire to learn about SEO you are soon to become an SEO guru! We provide a Basic SEO Report Card so that you can begin to climb the ranks yourself. Each section of our SEO guide will provide you with the most efficient ways to harness the full power of Search Engine Optimization! Of course we would love to partner with you on your SEO project. Salterra can advise or take on the whole project, leaving you to run your business.
Web Services in Phoenix
- Web Design: Your website is the face of your business on the internet. With our affordable web design, we can create a bold and dynamic internet presence for your company.
- Internet Marketing: We’ll promote your business to be sure you’re targeting your perfect client
- SEO: Let us help you optimize your website to attract more customers and convert more clients
Phoenix is the state capital of Arizona. It is the fifth most populous city nationwide, and the most populous state capital in the United States. Phoenix is a gorgeous, metropolitan, desert city located in the northeastern reaches of the Sonoran Desert. Referred to as the “Valley of the Sun,” Phoenix is known for its bustling city lifestyle, as well as its remarkable desert landscapes. As the cultural center of the entire state of Arizona, Phoenix is full of history and lore. For more information about the city, click here
- Population: approximately 1,620,000
- Longitude/latitude: 33°27’N 112°04’W
- Zip codes: 85001-85099
- Interstate 17 runs north-south through the city, while Interstate 10 runs east-west.
- The best place to stay in Phoenix is the Pointe Hilton Squaw Peak Resort, a 4-star waterpark resort located on North 16th
- The Phoenix Sky Harbor International Airport is located at 3400 East Sky Harbor Boulevard.
Whether you live in Phoenix or you’re simply visiting the beautiful desert destination, there is never a shortage of popular attractions and entertainment.
Top 5 Things to Do in Phoenix
- The Phoenix Art Museum is a popular attraction showcasing art from the Renaissance to present. The expansive collection is located on North Central Avenue.
- Located on North Galvin Parkway, The Phoenix Zoo is home to 1,200 animals and attractions.
- Located adjacent to the zoo on North Galvin Parkway, the Desert Botanical Garden is a beautiful garden complex featuring all of Phoenix’s magnificent natural flora.
- Wet ‘n’ Wild Phoenix is an adventurous water park for all ages on West Pinnacle Peak Road.
- The Musical Instrument Museum features an expansive display of instruments from around the world. It is located on East Mayo Boulevard.
Arizona State Fair
Since 1884, the Arizona State Fair has been one of Arizona’s most highly regarded annual events. Located at the Arizona State Fairgrounds at 1826 West McDowell Road, the fair attracts visitors from around the world. One of the most popular features is the La Grande Wheel, the largest transportable ferris wheel in the world (130 feet). Other attractions include over 75 amusement rides, 110 food booths, and 300 commercial sales booths. The fair is one of the top five state fairs in the country.
- Stevie Nicks, who is an iconic American singer-songwriter
- Chris Powell, who is a famous personal trainer, author, and reality show personality
- Dierks Bentley, who is a famous country singer and songwriter
Phoenix is bounded by North Scottsdale Road to the east, East Pecos Road to the south, and South 107th Avenue to the west.
- Scottsdale is located directly to the east
- Glendale is immediately to the west
- Chandler is located to the southeast
- Prescott is a bit further north
Other Interesting Facts
- The American retail chain pet store, PetSmart, was founded in Phoenix.
- Arizona State University has two satellite campuses in Phoenix: ASU West Campus is located in northwest Phoenix and ASU Downtown Campus is located in downtown.
- Phoenix has 10 sister cities around the world: Calgary; Catania; Chengdu; Ennis, Co. Clare; Grenoble; Hermosillo; Himeji; Prague; Ramat Gan; and Taipei.
Public transportation in Phoenix is served by Amtrak and Valley Metro. Due to the city’s large size and central location, there are numerous interstates and highways to use in order to travel to surrounding suburbs and cities:
- Interstate 10
- Interstate 17
- S. Highway 60
- State Route 51
- State Route 74
- State Route 143
- Loop 101
- Loop 202
- Loop 303
- Phoenix is located in the country of the United States of America.
- Phoenix is in the state of Arizona, which is normally shortened to AZ.
- Phoenix is located in Maricopa County; it is also the county seat.
- Incorporated in 1881, Phoenix is a Council-Manager type of government.
- The current mayor of Phoenix is Thelda Williams.
Phoenix is the capital of the southwestern U.S. state of Arizona. Known for its year-round sun and warm temperatures, it anchors a sprawling, multi-city metropolitan area known as the Valley of the Sun. It’s known for high-end spa resorts, Jack Nicklaus–designed golf courses and vibrant nightclubs. Other highlights include the Desert Botanical Garden, displaying cacti and numerous native plants.
Driving Directions from Phoenix AZ to Salterra Offices
Our office is conveniently located at 2465 West 12th Street. To drive from Phoenix, hop on Interstate 10 East, take exit 2 onto AZ-143 N, then take South 48th Street to West 12th Street. Our office is on the right. It’s just about a 15 minute drive.
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