Salterra med spa case study

Case Study For A Med Spa in Virginia

Challenges:

  • No Focus on the main website
  • No rankings except for branded terms
  • Technical issues throughout the main website
  • Content Needed

Services Performed:

  • Fix all technical mistakes
  • Wrote new content to better silo the site
  • Optimized GMB
  • Worked on Rep Management

SEO Audit

SEO Audit is imperative to find and fix technical issues that might be hurting your website’s online performance. We do this first thing.

After collaborating with your business, we make time to analyze and understand your current SEO strategies. We start with an SEO audit that helps us uncover on-site issues and plan campaigns that can drive the best results. We check the on-site elements of your website along with the website design and speed to enhance your SEO performance and user experience.

Competitor Audit

The Competitor audit will include:

  1. Identify the top 5 competitors for the top 10 keywords
  2. Backlink analysis of the top 3 categories for the top 3 keywords
  3. Ranking reports for your competitors
  4. Website reports comparing your site to the top 5 sites

Backlink Audit:

  • Pulling backlinks from numerous sources, including Majestic, Moz, Ahrefs, Google Search Console, and more
  • An SEO Audit is imperative to find and fix technical issues that might be hurting your existing website’s online performance.  As a new client to Salterra, this is the first thing we’ll do to evaluate your web presence.
  • Upon agreeing to collaborate with your business, we make time to analyze and understand your current SEO strategies.  We start with an SEO audit that helps us uncover on-site issues and plan campaigns that can drive the best results to your website.  We check the on-site elements of your website along with the website design and speed to enhance your SEO performance and user experience.
  • Analyzing your backlinks based on factors like age, IP, and authority
  • Analyzing backlinks based on their kinds, such as blogs, comment boxes, social networks, forums, and content links
  • Manual verification of backlinks that measures their relevance
  • Reaching out to external website owners in pursuit of needed changes
  • Reporting backlinks based on numerous recommendations and factors

The complete audit is going to be as comprehensive as it is effective, giving you a detailed analysis of your current backlinks so that both problems and opportunities are detected.  This allows your business to replace the bad by taking advantage of the good.

Results after implementation:

  • Traffic increased 311+%
  • New Users increased 306+%
  • Sessions improved 307%
  • Average Page Views increased 286+%
  • Organic Traffic increased 304+%
  • The organic Bounce Rate improved by 50%
  • Pages per session increased 307%
  • Ranking for all service keywords instead of branded