About Team Salterra

From a small independent company to an agency of talented and dedicated professionals, Salterra has built a solid reputation of hard-working and result-oriented relationships.

Salterra was started by Terry and Elisabeth Samuels; nothing fancy and nothing pretentious. Quality work at a fair price.

terry elisabeth of salterraWhat was created back in 2011, has grown to encompass web developers, designers, social media professionals, and alliances with several of the top SEO professionals worldwide. By aligning ourselves with skill, knowledge, and professional talent we are able to leverage our business to provide exceptional quality for the greatest value to our clients. Showing business owners how we can position their businesses to increase their revenue is our passion. We show companies how they can increase profit by building brand awareness, connecting with their customers, driving more web traffic, and increasing their overall sales.

Starting with a web design focus, Terry and Elisabeth quickly learned that while having an amazing website to highlight your business, marketing is intrinsically foundational for our clients. When several clients were not seeing results through the search efforts of other companies, Terry took it to the next level. While digging into SEO and marketing, he found something he was very passionate about. His inner geek pushed him to focus solely on the data and analytics side of the business while Elisabeth built out the design side. In the industry, it is not always common to have both designers and digital marketing so closely connected, but to them it made sense.

Our Team

It was brought to our attention recently that our family tree is more of an org chart. While this may be true, we are fortunate to have several of our kids working with us to make it a true family business.

Salterra Marketing Team

Terry Samuels – Digital Marketing

terry samuelsTerry has over 20 years of experience in software and computers. Having owned his own web design/internet marketing agency for over 10 years, he has a true passion for teaching and helping people. Terry has combined his technical skills with his management abilities to position his companies at the forefront of the industry. His tenacious ability to dig deep and truly understand the big picture has led to his success. Terry commands authority in technical SEO, site structure, schema, and internal audits giving his clients a strong place within their markets.

  • Owned a web design/internet marketing agency for 10+ years
  • Passion for teaching and helping
  • Terry has combined his technical skills with his management abilities to position his companies at the forefront of the industry.
  • Tenacious
  • Expert in technical SEO, site structure, schema, and internal audits

The Real Heros

skyler samuels

Skyler was born and raised in the sunny city of Phoenix, Arizona. He was pursuing a college degree until he noticed his passion was found in the family business of Salterra Web Services. He started working for Salterra when he was just 16. He began his journey with Salterra by buying domains. Fast forward 6 years and he is now a manager in charge of our backlinking and marketing services for SEO clients that want to have better search results within Google or Bing. He is a very analytical worker who likes to keep spreadsheets and track his work so the client knows what they are getting. On his off days, Skyler likes to enjoy a round of golf, go to the gym, or hang out with his friends playing board games. He likes to work hard so he can have the freedom to travel and cross things off his bucket list.

brandon samuels

Brandon took a little longer to embrace Salterra than his siblings. He has experience in the restaurant and bar industry which complements his outgoing personality. After several years working evenings, weekends, and during major sporting events, he decided he wanted a change. Brandon currently manages the GMB division, which means working on your Google properties to give your business better visibility and improve ranking. He has experience in on-page, blogging, keyword research, and linking. Brandon also works within CRM Software Management, so he is proficient at integrations that help manage clients’ businesses.  He enjoys golf in his free time, as well as online gaming. He’s very involved with his dogs and likes hanging out with friends.

sarah seo

Sarah works in web development and SEO, and is passionate about evangelical foreign missions. She grew up on a ranch in Southern Colorado and was homeschooled, but she managed to turn her life around at age 15 when she moved and met her first fellow human being. She now lives in the Phoenix area close to her many, many, many siblings, and she is deathly afraid of outer space and large, aquatic birds (excluding flightless ones). Sarah is an asset to our team and has even developed software to integrate with her job duties to become more efficient.

Salterra Web & Graphics Team

Elisabeth Samuels – Operations/Web Development

elisabeth samuelsWeb Design, Graphic Design, Web Developer, and Server Manager, Elisabeth has been working professionally in web development for 10+ years. She has been drawing and dabbling in art and photography since early childhood. ( After-school detention for drawing?!. yes, true fact) Elisabeth has a passion not only for art (in its many forms) but also engages with our clients to make their goals for business come to life. Her approach towards marketing and web design is centered first and foremost around our clients.

  • Owner of Salterra, LLC and SEO Spring Training, LLC
  • Oversees all operations and event planning
  • Still connects with the day to day of designing
  • Oversees the management of our servers directly

Salterra Web-Dev


Ajin has been with our team for over 6 years as our Lead Developer, he is an individual with a strong understanding of computer programming and web design principles, and has the skills and experience necessary to create effective and user-friendly websites that meet the needs of our clients. He utilizes a variety of programming languages and frameworks, is able to troubleshoot and resolve technical issues as they arise, and is able to communicate clearly and work effectively as part of our team. He also manages all of our jr developers and on-page specialists.

moraelin hicks.

Moraelin Bundy – Moraelin has devoted her time to several positions within Salterra, she has been a web developer, and on-page specialist and is currently our content coordinator. She is passionate about household plants, international travel, and quality coffee. You can find her listening to Cafe Jazz while ensuring your business content is clear and comprehensive. Moraelin’s Operations Management experience helps her to maintain structural organization and stay super efficient.


Brooklyn Jenkins – Our newest team member oversees much of our content creation. While she currently maintains another job, her time and devotion to Salterra are noted. Brooklyn is very educated, competent, and efficient with her time and words and she ensures that your business blogs are an accurate representation of your business and highlights your unique way of serving your customers.