Website Design for Your Business
First Impressions
First Impressions Count
Business Website Design Phases
Final Business Website Design Steps

Website Design for Your Business

When it comes to having an online presence, nothing says you mean business like an impressive website. In fact, your website serves as the online equivalent of a physical business for your brand. The difference? This business is open 24/7/365 and is accessible to over 3 BILLION internet users online! Taking that into consideration, it’s more important than ever to look at the investment that a website can bring you over the course of your business. Budgeting for your website should take a priority over other marketing efforts, and be considered carefully as it can have the biggest impact on your business.

First Impressions Count

The phrase “you never get a second chance for a first impression” is spot on. Prospective customers expect and demand your brand to not only be online but to provide an engaging, effective, intuitive, and value-driven experience. They want the information they need, in the fastest and easiest way possible. Creating a quick and cheap website should be the furthest thing from your mind.

Let our team of expert web designers develop a site for you that is:

  • Lightning fast – providing a smooth and impressive experience
  • Hyper secure – instilling trust from your customers
  • Built to convert – turn your targeted visitors into paying customers
  • Designed to dazzle and impress
  • Effective at clearly communicating your brand’s core messaging
  • Able to demonstrate the value of your products or services vs. the competition
  • Built to rank and pull in organic traffic on Google
  • Mobile Optimized – over half of all visitors are on mobile
  • Integrated with advanced analytics – providing you key insights into performance
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Business Website Design Phases

Discovery and Strategy

Teamwork really does make the dream work. During this stage we bring in our designers, technical managers, SEO experts and user experience gurus in order to provide the team with a well-rounded and in-depth understanding of where your business is at now, and where you want it to be in the future. We take that high level strategic information, as well as tactical solutions to develop a game plan for the design of your site.

User Experience Planning

Our designers expertly understand the importance of the user experience on your site. In fact, users that have a “bad” or “poor” experience on your site are over 70% less likely to visit the site again. We work to understand your audience and craft a design that is complimentary to your target market’s desires and expectations.

Creative Design & Mockups

During this stage we put things in gear, roll up our sleeves and begin to transform wireframes and sketches into actual designs and functional elements of your site. We’ll share with you progress and drafts, allowing you the opportunity to provide feedback and suggest changes as we progress.

Coding & Development

The designs are in place, the mock ups approved, and we’re ready to “code them up”. At this stage our developers get to work coding in optimization features, search engine friendly structures, interlinking and responsive coding for mobile devices.

Approval, Launch and Optimization

In the final stage we get sign off from you, the client, to pull the trigger and putting the site live for the world to see. Once live we continue to optimize, adjust and add content as necessary.

Final Business Website Design Steps

Design Style

Many web designers will upload their portfolios online, this is a great opportunity to view their work and see if something resonates with you are your project. Take notes on the things you like and dislike about a certain designer’s work. If you’re searching for a modern minimalist approach to web design, it’s simply not logical to hire someone with outdated ideas or designs.

Web Development

Once your website’s design is complete, you will need the design to be properly coded before it can be uploaded. Web developer’s responsibility is the coding aspect of web design, and most companies include development in their pricing. Since not all companies do this, it is important to check.

Web Maintenance

It’s also important to understand that websites are an ongoing expense and not a one-time thing. If your site features additional software in order to function, it will need regular updates. Always discuss with your web designer the extent of the web maintenance they provide, if any.


A web designer is required to perform the tasks outlined in your contract, which is something you should have by the way. Most designers offer basic revisions up to a point, but realistically, it’s not a lifelong commitment on the part of the designer. Make sure you discuss if revisions are a possibility and if you do need to pay, how much it will cost. Do understand that prices and estimates change, therefore, the estimate you receive today may not be the same one in a year or two.

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