salterra seo celebrating 13 years of providing unmatched nationwide seo service

Celebrating a Legacy of Success: Salterra SEO Company Turns 13

Salterra, a renowned SEO company, celebrates 13 successful years in the industry, delivering top-tier SEO services nationwide. This impressive milestone speaks to the company’s unwavering commitment to excellence, industry-leading expertise, and dedication to helping businesses grow online.

Since its inception in 2012, Salterra has emerged as a leading authority in the SEO world. This family-owned and operated company, led by Terry Samuels and Elisabeth Samuels, has set new standards in the field, driving substantial results for businesses of all sizes across the United States.

Over the years, Salterra has demonstrated unmatched prowess in SEO, helping clients climb search engine rankings, attract quality traffic, and boost conversions. Their robust, tailor-made strategies and industry know-how have proven the recipe for online success.

“Our team has always believed in delivering results that make a difference,” said Terry Samuels, the Owner of Salterra SEO Company. “We want to express our gratitude to our valued clients who have trusted us with their SEO needs for all these years. It’s their success that fuels our passion and commitment to delivering the very best in SEO.”

Looking forward, Salterra is excited about the next chapter in its journey. It remains steadfast in its commitment to pushing the boundaries of what’s possible in SEO, driven by its passion for digital innovation, client success, and industry evolution. This milestone is just the beginning, and Salterra SEO Company looks forward to many more years of serving businesses nationwide with unparalleled SEO services.

In today’s digital age, Search Engine Optimization (SEO) has become crucial for businesses seeking to maximize their online visibility and customer reach. As search engines have evolved, they’ve become more adept at understanding user intent and providing the most relevant results.

In the modern digital landscape, SEO – or Search Engine Optimization – is no longer optional; it’s necessary. It’s the key to standing out in a crowded online marketplace and the difference between potential customers finding your business or competitors. SEO involves optimizing a website to appear higher in search engine rankings, increasing its visibility, and attracting more organic traffic.

This is where Salterra’s expertise comes into play.

SEO is not just about ranking high on search engine results pages (SERPs); it’s about ranking high for the right keywords your target audience uses. A well-executed SEO strategy by Salterra can drive targeted, organic traffic to your website, increasing conversions and revenue.

Businesses need SEO to:

  • Gain Visibility: SEO can significantly boost a website’s visibility on search engines, making a business more discoverable to potential customers.
  • Increase Traffic: SEO can draw in targeted traffic—people who are likely interested in your products or services—by optimizing for relevant keywords.
  • Improve User Experience: SEO isn’t just about search engines. Adequately done, SEO also makes a website more user-friendly, enhancing the user experience and encouraging repeat visits.
  • Build Trust and Credibility: High rankings in search results can signal to potential customers that your business is reputable and a leader in its industry.
  • Boost Sales and Revenue: Ultimately, the increased visibility and traffic generated by SEO can lead to higher sales and revenue, supporting business growth.

Salterra Focuses on the following aspects of SEO for your business.

  • On-page SEO involves optimizing individual web pages for higher rankings and more relevant traffic. This includes the content itself as well as the HTML source code.
  • Off-Page SEO: This refers to activities you can perform outside the boundaries of your website to improve your rankings, such as link building and social media marketing.
  • Technical SEO – ensures search engines can effectively crawl, interpret, and index your website’s content.
  • Local SEO helps businesses promote their products or services to local customers. It involves optimizing their online presence so that their business appears in local search results.
  • Organic Traffic – This is traffic that comes to your website as a result of unpaid search results. SEO is all about boosting your organic traffic.
  • Keyword Research – identifying the words and phrases people use in search engines. Understanding these keywords can help you optimize your content.
  • SERP – Standing for ‘Search Engine Results Page’, SERP refers to the page displayed by a search engine in response to a query. SEO aims to make your website appear as high up on the SERP.

As it celebrates its 13th anniversary, Salterra reaffirms its commitment to helping businesses nationwide harness the power of SEO. With its in-depth knowledge and years of experience, Salterra has mastered the art of crafting SEO strategies that deliver real, measurable results.

Frequently Asked Questions About SEO

What is SEO?

SEO stands for “search engine optimization” and focuses on growing visibility from the free, organic (non-paid) search results on search engines such as Google or Bing. SEO uses technical and creative elements that will increase awareness, improve rankings, and drive traffic from search engines. There are so many facets of SEO to learn about, from the keywords on your page to the way other sites link to you. SEO is a sustainable, long-term strategy that will make your site search engine friendly and better for visitors too.

Here at Salterra SEO, we want to make SEO understandable for everyone! If you are committed to improving your rankings and are new to SEO, we recommend reading this guide front-to-back, but feel free to read ahead if you’re an SEO guru.

What is Local SEO?

Local SEO is the process of optimizing your website so that it can be found in an organic search query, as long as the intent of the user is to find local information that matches the content on your website.
These searches will typically include a geographical indicator such as a city or zip code along with the business or product they’re looking for. An example of this search query is “hotels near Saratoga Springs Race Tack”, the search engine would then display websites with content that matches this query.
A consumer can do a search query without a geo-qualifier if they have the location function enabled on their device. This search query would look similar to “car repair shop near me”. Including “near me” helps the search engine determine that you are looking for something that is local to you, as opposed to something irrelevant.

SEO is the gift that keeps on giving. Organic listings are basically free. The majority of traffic comes from major search engines like Google and Bing. With just a bit of effort on your end you will see an increase in awareness and a definite increase in traffic. It’s time to take your site to the next level and get the thousands of visitors you deserve.

Higher visibility means credibility. Plain and simple, Google is the most authoritative search engine and ranking in the top search results will create brand credibility. Search engines are unique from social media-driven traffic because they provide targeted traffic, meaning people are seeking what you offer. If search engines don’t “see” your site that means you are missing out on potential viewers/customers.

SEO is gaining ground. Your competitors are realizing the benefits of SEO and are already taking advantage of them. Even though you might be offering better content or services, your competitors that use SEO are higher up in the ranks. Let us help you get noticed!

Access to data. Access to that keyword data and seeing what your visitors are searching for means you can discover new ways to expand. Use this to your advantage because this data has the potential to bring you thousands of visitors or sales.

Permanent Results. Remember, SEO is sustainable and its effects are permanent. With regular site maintenance and keeping your visitors engaged with great content and strong site structure, you should be well on your way to that top spot!

Why do search engines not understand my site without SEO?

Simply put, if the major search engines can’t easily crawl your website then you are unlikely to rank. Your site needs to be easy for search engine bots to understand and the key ingredient to search engines efficiently crawling your site is good site architecture. For a more in-depth explanation of this, read our article about On-Page SEO. Good website structure means that all of your most important pages are viewable within a couple of clicks from the homepage. This makes your content easily accessible to not only search engines but visitors too.

Can I do my own SEO?

Of course! With guides like ours and a strong desire to learn about SEO, you are soon to become an SEO guru! We provide a Basic SEO Report Card so that you can begin to climb the ranks yourself. Each section of our SEO guide will provide you with the most efficient ways to harness the full power of Search Engine Optimization! Of course, we would love to partner with you on your SEO project. Salterra can advise or take on the whole project, leaving you to run your business.

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Why Trust Salterra Digital Services

Salterra Digital Services is a leading digital marketing agency specializing in a full suite of services designed to elevate your brand and grow your business. With a laser focus on delivering exceptional results, Salterra has cultivated a reputation for excellence in the field.

Meet the Founders: Terry and Elisabeth Samuels

Terry and Elisabeth Samuels, the founders of Salterra, have over two decades of combined experience in the digital marketing landscape. Their passion for helping businesses succeed fuels the constant innovation and top-notch service that Salterra is known for.

Terry Samuels leads Salterra’s Digital Marketing Division with sons Skyler and Brandon Samuels and a carefully curated staff of SEO Specialists. Elisabeth Samuels leads the Salterra Design and Development Division with her daughter Moraelin Bundy and her staff of project managers, designers, and full-stack developers.

Salterra’s Core Services:

  • Search Engine Optimization: Mastering the art of search engine visibility to put your brand in the spotlight.
  • PPC Advertising: Strategically leveraging paid advertising for optimal reach and ROI.
  • Email Marketing: Crafting compelling email campaigns that foster engagement and drive conversions.
  • Brand Building: Cultivating your brand’s voice, look, and feel for a cohesive and memorable presence.
  • Content Strategy: Creating and distributing relevant content to attract a clearly defined audience.
  • Social Media Branding: Engaging your community through tailored social media strategies.
  • Web Design & Development: Crafting a strong UX/UI website that converts visitors into customers.
  • Reputation Management: Safeguarding your brand’s reputation through active monitoring and positive engagement.
  • SEO University: Teaching Agencies, Free Lancers, and Small Businesses Foundational Search Engine Optimization
  • SEO Spring Training Conference: Salterra is the host of an annual training conference and multiple masterminds around the world.

Location:

Worldwide Reach from Tempe, AZ: Though based in the vibrant city of Tempe, Arizona, Salterra serves a global clientele, extending its world-class services to businesses worldwide.

Connect With Us:

Phone: 602-641-9797
Email: [email protected]
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