Proposal from Salterra, LLC

Dear Benjamin,

It was great to speak with you and learn more about you and your new business.

Based on our experience, I’m highly confident we can work together to create a package that will not only accelerate your business broker marketing goals but be budget friendly for the lean times.

As the following pages of my proposal will show, we utilize a wide range of skills to accomplish these goals of a professional website and an increase in qualified web traffic. If you have any questions or concerns about this proposal, please don’t hesitate to leave a comment or email me.


Terry & Elisabeth Samuels
Salterra Web Services

Project Information:

Project NameContact NameContact EmailType of Project
Stem Cell ProgramBenjamin Momentstemcellcare1@gmail.comNew Website

Your Requirements:

New domain and Hosting. Website to capture consumers info for a sales follow-up.

Project Scope Web Development

(Click on Blue Tabs to Expand)

We will create your website with about six to ten (6-12) pages. Content will be sourced and written by us and approved by you unless specified below.

We will create a custom website design based on your branding, colors, functionality requirements, and best usability practices. Your design will be unique to your company and set up for maximum conversion.

Your website will consist of a combination of convention and creativity to make sure that your visitors can find the content they need and inquire about your services. We design and code to the highest of standards and always keep up with industry trends.


  •  A Custom website design concept (based on design conversation and feedback)
  • Reasonable Revisions
  • Templates & interface code for:
    • Homepage
    • Inside pages
    • Standard page elements (headers, paragraphs, images, videos, links, etc)
    •  Form elements
  • Cross-browser testing and mobile responsive

Your website begins with a thorough, up-front process of discovery including but not limited to, keyword research, niche research, and competitor research.

Your project’s success depends on a solid foundation; this work is crucial.


  • Project setup
  • Timeline & milestone setup
  • Business objectives survey
  • Design objectives survey
  • Ideal Customer profile brief
  • Conversion workflow
  • Sitemap

CUSTOM MODULES: We will create the following custom modules as part of your website…

  • Forms: contact us, customer feedback, and online reviews; all form data will automatically be collected in your database
  • Blog/News: you will be able to post new content and articles; your blog will include an rss feed, categories, and an archive; comments are optional; your blog will be integrated directly into your website; your blog supports categories, tags, and rss; we will implement syndication networks for additional shareability of blog content
  • Homepage: we will use mobile compatible technology ensuring that you are complaint with the current search requirements.
  • Locations: if requested; we will create a dynamic content database that will serve as location “landing pages”; each location will have the following assets: name, short description, full description (HTML-enabled), primary image, supporting images (up to 10), address with Google Map embed, directions, hours, services (up to 10 checkbox fields), phone number, email contact; we will integrate reviews (that you provide) to promote your reputation, and can link to any existing review platform that you request.


  • Fully functional website
  • Google Analytics install
  • Google Webmaster tools setup
  • Malware security and Protection
  • On Page optimization of titles, descriptions and header tags

Before your website goes live we will do a quality control review of each web page to make sure it meets our specifications. Also, we will help you transfer your DNS to point to your new website. Finally, we will provide website maintenance for up to 6 months (not including any major design changes, or content overhaul.)

Included in this initial project will be three (3) trainings that can cover the following topics:

  • Basic website management & blog
  • Custom Modules & Plugins
  • Email Marketing (if requested)
  • Analytics

Each of these trainings will be recorded and presented for future use. Additional screen-cast trainings might be delivered to support specific processes included in your website project. Pre-recorded videos or documentation are provided for review at your convenience.

Pricing for Project

Features# of Pages/ProductsTimelineTotal
New Web Site Information Data Capture6-12 Pages + Blogs3 Weeks to 1st Review$1,500.00
Custom lead gen system (Included)
Annual Hosting & SSL Certificate$200.00
Content writing 600 words per page minimum (included)

SEO (Search Engine Optimization) Plans

Silver SEO Plan Monthly
3- Key Phrases + LSI Variations
2-Blog Posts per Month
Local SEO – 3 Areas
Google My Business Optimization
10 GEO Tagged Images
Organic Link Building
Bing Webmaster Tools Setup
Custom SEO Reporting Dashboard
Content for Linking x3
50-Mixed web 2.0 posts
250 Local Citations
Network Syndication Setup 1-Ring

Cost is $$ Per Month

6-Months Minimum Commitment

Gold SEO Plan Monthly
5 Key Phrases + LSI variations
4-Blog Posts per Month
Local SEO – 5 Areas
GMB Optimization + Boost
15 GEO Tagged Images
Organic Link Building
Bing Webmaster Tools Setup
Custom SEO Reporting Dashboard
Content for Linking x5
100-Mixed web 2.0 posts
300 Local Citations
Network Syndication Setup 2-Ring

Cost is $$ Per Month

6-Months Minimum Commitment

Platinum SEO Plan Monthly
10 Key Phrases + LSI variations
6-Blog Posts per Month
Local SEO – 8 Areas
GMB Optimization + Boost
25 GEO Tagged Images
Organic Link Building
Bing Webmaster Tools Setup
Custom SEO Reporting Dashboard
Content for Linking x8
150-Mixed web 2.0 posts
400 Local Citations
Network Syndication Setup 4-Ring

Cost is $$$ Per Month

6-Months Minimum Commitment

Additional Options:

Logo Design: 

Social Media Graphics:  per platform



Product Labels: 

Print Catalog: 

Social Media Marketing

Social Silver Plan

  • 3 Page posting/wk. (original content)
  • Social account creation included
  • 2 Ad Campaigns/mo.
  • Facebook, LinkedIn, Google, Pinterest, Tumblr, Instagram

Cost is $250 Per Month per platform

6-Months Minimum Commitment

Ad Spend Management = 25% of monthly spend

Social Gold Plan

  • 5 Page posting/wk. (original content)
  • Social account creation included
  • 4 Ad Campaigns/mo.
  • Facebook, LinkedIn, Google, Pinterest, Tumblr, Instagram

Cost is $350 Per Month per platform

6-Months Minimum Commitment

Ad Spend Management = 20% of monthly spend

Social Platinum Plan

  • 5 Page posting/wk. (original content)
  • Social account creation included
  • 7 Ad Campaigns/mo.
  • Comprehensive audience building
  • Blog management
  • Facebook, LinkedIn, Google, Pinterest, Tumblr, Instagram

Cost is $650 Per Month per platform

6-Months Minimum Commitment

Ad Spend Management = 15% of monthly spend

About Salterra LLC

Salterra is Terry and Elisabeth Samuels

Started with humble beginnings, what was once an opportunity to give back to our church has evolved into a full-fledged agency.

As Terry was recovering from major shoulder surgery, there were only so many games of Call of Duty that he could play. Becoming increasingly restless, he received an opportunity to help our small local church. Updating and managing our church website soon evolved into requests from a few businesses within our congregation needing help with their own websites. Terry had an extensive computer background, so it was a great fit. 

Thus Salterra was born. Business started to come in quite steadily, and Terry recruited his first employee – his wife, Elisabeth.  Armed with a strong customer service background, a passion and talent for art, and a desire to learn, our company rapidly established itself. Over the years, we have seized every opportunity to grow in our industry, learning everything we can to be able to offer our clients the most excellent experience and provide achievable, dynamic results.

We have grown into a competitive and respected business. What started as just the two of us has grown to encompass web developers, designers, social media professionals, and alliances with some of the top SEO professionals in our field. By aligning ourselves with skill, knowledge, and professional talent we are able to leverage our business to provide exceptional quality for the greatest value to our clients.

Our clients have always been the most important part of our business – many remaining with us since the beginning. Their loyalty speaks to our ability and service, and for that, we are truly grateful.

The team at Salterra Complete Web Services has metropolitan experience with small-town accessibility. This sophistication and adaptability allow us the range to respond and produce top-notch results professionally to companies and corporations of all sizes and experience levels.

Read More

Acceptance of Proposal

Click Award for Details

Call Terry 480-273-2273

Call Elisabeth 602-430-3622

Recent Reviews

5(based on 3 reviews)
  • Met Terry when doing an online search for Web Design Company. I was having trouble getting my site to do what I wanted. Terry made some great suggestions and implemented them. My page is performing much better now. Richard Rives 11/21/2018
  • Salterra has built 3 or 4 websites for me. They take the time to find out what I want, and are quick to let me know when there are improvements that can be made. In addition, Salterra does absolutely top notch SEO! I have heard tons of stories of companies who claim to be able to get SEO results, but don't deliver. I've seen excellent results repeatedly with Salterra. Check them out! Steve Vinson 08/05/2017
  • Terry is one of those guys you can just tell him what you need and let him run loose. We didn't have to chat for very long at all before Terry said, "I've got it. Send you an email shortly." Next thing I know I've got a synopsis of what I need to address, complete with supporting research from a VARIETY of sources. It was really great for my peace of mind to have Terry in my corner. Kyle Milligan 05/03/2017