Using a Web Design Company in Scottsdale

Scottsdale Web Designers

ScottsdaleWhen starting out as a business, few people have aspirations to go global. Yes, we all have the fantasy of world domination, who doesn’t?! but the actual presence of mind to take a small business to the level it takes for international status is usually more than we are willing to undertake in the beginning.  Now that the internet has become an integral part of our daily lives, along with smartphones and, social media; world domination is looking more realistic than ever before.

The internet has leveled the playing field for small businesses in a way that we never thought could happen. Since we have replaced phone books with Google searches we can find any business anywhere. In looking for a web design company in Scottsdale and my search was easy. One of the advantages of local searches is those small companies can compete with large companies and offer customers a greater choice of who to do business with. We all love choices!

One of the first advantages of so many choices is that you are able to have options. Even though you are busy running your business, and we all know what it’s like to not have time for yet another project, you can view the services available for your project and find a company that matches what level of service you are looking for. Did you know that at Salterra, we offer content writing for our clients? Many businesses don’t have the time to provide all that is necessary for a really well-thought-out web project. This is one of the ways that we offer extra to our clients.

Another advantage to having your choice of a web design company is that you have the ability to find a company that you have a good rapport with. That is especially important when finding a company that will be representing your business. At Salterra, we understand that your business is your baby. It is the reason you get up in the morning and typically the reason you can’t sleep at night. We want to be able to show the world why your business is the best option and how you will take care of your customers. While many design companies want to show the same thing, as a small company, we understand your perspective. We stay small for a reason, we don’t want to lose touch with our clientele and find this to be one of the ways to accomplish that.

Finally, our unique perspective is to integrate Search Engine Optimization directly into your site as we build it. We do that so that as great as your website looks, it also has the functionality that it needs to be found amidst all the other companies out there. A search for Web Design Companies in Scottsdale may turn up a greater advantage than you thought for your web project, Call Salterra today and we’ll show you why…

Web Design Company in Scottsdale

AZ flagMany businesses have websites today, but too many times the design looks cheap.  Most people don’t realize all of the pieces that go into making a great website.  If you want an attractive online presence, you have to carefully think through those elements.  Amazing web design comes with the price of time, effort, and creativity.

First of all, you must choose the colors for your website carefully.  Certain colors give specific messages to web visitors, so you need to make sure you pick ones that go well together.  There are various online tools available to help you in making those choices.  You can take advantage of free ones like and come up with a great Arizona web design.

Second, take your time when choosing graphics.  Like color, graphics need to go well together.  If you are still new to web designing, then start by familiarizing yourself with Photoshop.  It is a great program to make sure you develop a site that is not plain and boring.  You can also learn from others.  If you will take the time to visit a variety of sites, you can choose elements that will fit into your overall design.

Third, understand the kind of design that best suits your purpose.  For instance, if the client wants a simple design then minimize the high-end graphics and use mostly text.  Since there are not a lot of styles required, the loading speed will be impressive.  However, many clients may prefer a high-tech style that involves a lot of graphics and animations.  These websites usually target a more tech-savvy market.  Be extra cautious when developing this type of site, because the loading speed can be slowed down significantly.

Fourth, you have to decide on the style that best suits the online audience that is being targeted.  Some can be designed with an artistic flair.  Others can take on a scholarly appearance.  Still, others are created with age in mind, so they target the preferences of children, teens, or even seniors.  Some sites need to be more professional-looking, so you will want to minimize the pop-up displays. Different Arizona web design styles will appeal to a variety of audiences.

Finally, create a web design that is consistent, clear, and user-friendly.  Things like choosing a simple template will really affect the ultimate look of your site.  Don’t be in a hurry to make decisions that determine the overall style.  Take your time and come up with an impressive design that people will admire.

Quality Web Design in Scottsdale AZ

About Salterra Digital Services

Salterra was started in 2011 by Terry and Elisabeth Samuels; nothing fancy and nothing pretentious. Quality work at a fair price. Starting with a web design focus, they both quickly learned that while having an amazing website to highlight your business is a great start, marketing is intrinsically foundational for our clients. When several clients were not seeing results through the search efforts of other companies, Terry took it to the next level. While digging into SEO and marketing, he found something he was very passionate about. His inner geek pushed him to focus solely on the data and analytics side of the business while Elisabeth built on her creative and visual strength and expanded the design side. In the industry, it is not always common to have both designers and digital marketing so closely connected, but to them, it made perfect sense. Salterra’s World Headquarters is in Tempe Arizona

Terry and Elisabeth are the Hosts of Roundtable SEO Mastermind Series and SEO Spring Training Conference.

September 17, 2022|Arizona Web Design|

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