Using a Web Design Company in Scottsdale

Scottsdale Web Designers

ScottsdaleFew people aspire to go global when starting a business. Yes, we all fantasize about world domination; who doesn’t?! But the actual presence of mind to take a small business to the level it takes for international status is usually more than we are willing to undertake initially. Now that the internet has become an integral part of our daily lives, along with smartphones and social media, world domination looks more realistic.

The internet has leveled the playing field for small businesses in a way we never thought could happen. Since we have replaced phone books with Google searches, we can find any business anywhere. I was looking for a web design company in Scottsdale, and my search was easy. One of the advantages of local searches is that small companies can compete with large companies and offer customers a greater choice of who to do business with. We all love choices!

One of the first advantages of so many choices is having options. Even though you are busy running your business, and we all know what it’s like not to have time for yet another project, you can view the services available for your project and find a company that matches the level of service you are looking for. Did you know that we offer content writing to our clients at Salterra? Many businesses don’t have the time to provide everything necessary for a well-thought-out web project. This is one of the ways that we offer extra to our clients.

Another advantage to having your choice of a web design company is that you can find a company that you have a good rapport with. That is especially important when finding a company representing your business. At Salterra, we understand that your business is your baby. It is why you get up in the morning and typically can’t sleep at night. We want to show the world why your business is the best option and how you will care for your customers. While many design companies want to show the same thing, as a small company, we understand your perspective. We stay small for a reason, we don’t want to lose touch with our clientele and find this to be one of the ways to accomplish that.

Finally, our unique perspective is integrating Search Engine Optimization directly into your site as we build it. We do that so that as great as your website looks, it also has the functionality it needs to be found amidst all the other companies. Searching for Web Design Companies in Scottsdale may give you a greater advantage than you thought for your web project. Call Salterra today, and we’ll show you why…

Web Design Company in Scottsdale

AZ flagMany businesses have websites today, but too often, the design looks cheap. Most people don’t realize all the pieces that go into making a great website. If you want an attractive online presence, you have to carefully consider those elements. Amazing web design comes with the price of time, effort, and creativity.

First, you must choose the colors for your website carefully. Certain colors give specific messages to web visitors, so you need to make sure you pick ones that go well together. Various online tools are available to help you make those choices. You can take advantage of free ones like colorblender.com and develop a great Arizona web design.

Second, take your time when choosing graphics.  Like color, graphics need to go well together.  If you are still new to web designing, start familiarizing yourself with Photoshop.  It is a great program to ensure you develop a site that is not plain and boring.  You can also learn from others.  If you take the time to visit a variety of sites, you can choose elements that will fit into your overall design.

Third, understand the kind of design that best suits your purpose.  For instance, if the client wants a simple design, minimize the high-end graphics and use mostly text.  Since not many styles are required, the loading speed will be impressive.  However, many clients may prefer a high-tech style that involves a lot of graphics and animations.  These websites usually target a more tech-savvy market.  Be extra cautious when developing this type of site because the loading speed can be slowed down significantly.

Fourth, you have to decide on the style that best suits the online audience that is being targeted.  Some can be designed with an artistic flair.  Others can take on a scholarly appearance.  Still, others are created with age in mind, so they target the preferences of children, teens, or seniors.  Some sites must be more professional-looking, so you will want to minimize the pop-up displays. Different Arizona web design styles will appeal to a variety of audiences.

Finally, create a web design that is consistent, clear, and user-friendly.  Choosing a simple template will affect the ultimate look of your site.  Don’t hurry to make decisions that determine the overall style.  Take your time and develop an impressive design that people will admire.

Quality Web Design in Scottsdale AZ

Request A FREE Instant Website Audit

Request A Quote For An Eye-Catching Website

Schedule A Call with Terry & Elisabeth

FAQs About Web Design and Development

Responsive web design is an approach to web design that aims to craft sites that provide an optimal viewing experience—easy reading and navigation with a minimum of resizing, panning, and scrolling—across a wide range of devices.

User experience (UX) is crucial because it aims to fulfill users’ needs, providing positive experiences that keep them loyal to the product or brand. Additionally, a meaningful user experience allows you to define customer journeys on your website that are most conducive to business success.

The core web development technologies include HTML, CSS, and JavaScript, which are used for structure, styling, and functionality.

SEO should be considered from the ground up in web development. This includes using semantic HTML, ensuring the site is crawlable, implementing mobile-first designs, optimizing page speed, and including structured data.

A Content Management System (CMS) is software that helps users create, manage, and modify content on a website without specialized technical knowledge.

Front-end development involves the graphical interface of a website, through which the user interacts with the site, while back-end development deals with the server side, focusing on databases, server logic, and application integration.

Techniques to improve site speed include optimizing images, leveraging browser caching, minifying CSS, JavaScript, and HTML, using content delivery networks (CDNs), and optimizing the server’s response time.

Web accessibility standards ensure that websites are usable by people of all abilities and disabilities. These standards are encapsulated in the Web Content Accessibility Guidelines (WCAG) developed by the World Wide Web Consortium (W3C).

Cross-browser compatibility ensures that a website provides a consistent experience across different browsers, vital for reaching a broad audience and maintaining the site’s functionality and appearance.

Emerging technologies like artificial intelligence, voice recognition, and progressive web apps (PWAs) increasingly influence web development, leading to more dynamic, intelligent, and user-friendly web experiences.

Request A FREE Instant Website Audit

Request A Quote For An Eye-Catching Website

Schedule A Call with Terry & Elisabeth

Why Trust Salterra Digital Services

Salterra Digital Services  is a leading digital marketing agency specializing in a full suite of services designed to elevate your brand and grow your business. With a laser focus on delivering exceptional results, Salterra has cultivated a reputation for excellence in the field.

Meet the Founders: Terry and Elisabeth Samuels

Terry and Elisabeth Samuels, the founders of Salterra, have over two decades of combined experience in the digital marketing landscape. Their passion for helping businesses succeed fuels the constant innovation and top-notch service that Salterra is known for.

Terry Samuels leads Salterra’s Digital Marketing Division with sons Skyler and Brandon Samuels and a carefully curated staff of SEO Specialists. Elisabeth Samuels leads the Salterra Design and Development Division with her daughter Moraelin Bundy and her staff of project managers, designers, and full-stack developers.

Salterra’s Core Services:

  • Search Engine Optimization: Mastering the art of search engine visibility to put your brand in the spotlight.
  • PPC Advertising: Strategically leveraging paid advertising for optimal reach and ROI.
  • Email Marketing: Crafting compelling email campaigns that foster engagement and drive conversions.
  • Brand Building: Cultivating your brand’s voice, look, and feel for a cohesive and memorable presence.
  • Content Strategy: Creating and distributing relevant content to attract a clearly defined audience.
  • Social Media Branding: Engaging your community through tailored social media strategies.
  • Web Design & Development: Crafting a strong UX/UI website that converts visitors into customers.
  • Reputation Management: Safeguarding your brand’s reputation through active monitoring and positive engagement.
  • SEO University: Teaching Agencies, Free Lancers, and Small Businesses Foundational Search Engine Optimization
  • SEO Spring Training Conference: Salterra is the host of an annual training conference and multiple masterminds around the world.

Location:

Worldwide Reach from Tempe, AZ: Though based in the vibrant city of Tempe, Arizona, Salterra serves a global clientele, extending its world-class services to businesses worldwide.

Connect With Us:

Phone: 602-641-9797
Email: [email protected]
Socials: Facebook | Twitter | LinkedIn | YouTube

September 17, 2022|Arizona Web Design|

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