The Best On Page SEO Optimization Tips

The Best On-Page SEO Optimization Tips

If you’re trying to improve your SEO, you should give these on-page optimization tips a try. These suggestions should be a big help to you.

Always Use URLs That Are SEO Friendly

Your URLs should be short and contain keywords. Studies have found that shorter URLs get better Google rankings than long URLs.

Use Engaging Images

You should include visually appealing images in all of your content. Images can dramatically reduce your bounce rate, which can increase your search rankings. Images can also be an excellent way to draw people to your site. If you add keywords to your images’ ALT tags, people can find your site through image searches.

Always Place Your Keyword Within The First 100 Words

When you’re writing a piece of content, you need to make sure your keyword appears within the first 100 words of your post. This will make it easier for search engines to identify your keyword.

Switch To A Responsive Design

Many people use mobile devices to access the Internet, so sites need to have responsive designs. Some search engines, like Google, penalize sites that are not mobile-friendly. Make sure that your site will load perfectly on any device.

Link To Your Content

It would be best to include at least two internal links in every piece of content you write. Internal links can keep people on your site for longer. They can also make it easier for search engines to crawl your site.

Add Share Buttons To Your Site

Does your site have share buttons? If not, you should add them. The easier it is for people to share your content, the more likely they are to do so.

Follow these on-page optimization tips, and you should see a big SEO boost!

Researching Competitors And Keywords

Search engine optimization, or SEO, can make all the difference for a business online. No matter how amazing your website is, it is useless if your potential customers never see it. Honing in on the keywords that your clients are using to search for you is the way to ensure your most effective visibility.

You must think like your customers. For example, if you run a carpet cleaning company in Austin, Texas, your customers will likely search for terms such as “carpet cleaning Austin.” Tailoring your website to match the keywords that your potential customers search for comprehensively is the key to getting seen by the right people. Some keywords are more sought-after than others. It may be difficult to rank for some terms. Searching the general term “carpet cleaning” will be much more difficult, as you will be trying to compete with every other carpet cleaner that has a website online, as well as all of the websites offering tips and advice on cleaning your carpets. The simple addition of “Austin” will target exactly who you are looking for – people in need of carpet cleaning in the city of Austin.

Next, take a look at your competition. How does their website compare to yours? A website that is attractive, easy to read and navigate, interactive, and loads quickly will be more likely to capture a customer’s business than one that is plain, overly simplistic, or looks like it hasn’t been updated since the 1990s.

Simple changes to your online business approach can make a world of difference in the volume of traffic your website experiences. More traffic equates to more sales, so it is crucial that this element of your business is not neglected. Call Infinity today, discuss your virtual mirror, and allow us to help you become the fairest in the land!