Reasons Why Churches Need To Rank Locally
For churches, running a website can be a very time-consuming and tedious process. However, it is very important that churches are able to rank on the search engines when it comes to their local areas. Below are just a couple of the many reasons why churches need to rank locally.
Adding Younger Members To The Congregation
For many churches, it is often a struggle to attract younger members to their congregations. It is essential for any church to be able to continue getting new members into the congregation, but it is often difficult to reach those people who are in their late teens and 20s.
Because of changes in technology, in order to reach people of this age range, churches need to have a very strong Internet presence. When looking a little deeper, it is very important that churches have good local search engine results to get in front of young people who are looking to find a church.
This is because when someone goes to a search engine and types in something like “churches near me,” they are shown churches that are within the local area of the person who is searching online. If someone is standing in the middle of your town on their cell phone and doing this search, you want to make certain that your church is the first one that they see.
By working with a web designer who knows how to rank in local markets, you can ensure that your church is visible to young people who are trying to find out more information about what churches are available to them in their local areas.
As mentioned above, anytime that someone does a search for a business organization on their cell phone, they are first shown results that are the closest to their current location. Often, people who are traveling will still look for church services as they go through different towns.
If you are wanting to attract as many visitors as possible to your church, you need to make certain that your church is showing as one of the top results. This way, when someone is looking for a church as they travel through town, yours is front and center on the search engine results.
Very few people will argue that it’s more difficult than it ever has been to sustain a successful church. You need to be able to have as many opportunities as possible to reach more people to get them to come into your church and add to your congregation.
As you can see from the examples above, there are many times that having a strong local search presence is essential when it comes to getting new people into your church. Regardless of if you are trying to attract young people to your congregation, bring in visitors from other churches, or simply get the word out more about your church, having a strong search engine presence is key to conveying your messages with a modern audience.
More About Salterra LLC
Salterra Web Services Specializes in Web Design, Internet Marketing, Search Engine Optimization, Hosting, Software Development, and Graphics. We also have a division that removes website malware, and maintains virus protection and the removal of malicious software. We founded the company in 2010. We are centrally located in Tempe, Arizona, but we have clients all over the world.