Proposal Gruv 12-12-18

Proposal Gruv LLC

Dear Tyler,

Thank you for contacting us. We are excited to become part of the team that will help you reach your goals and expand your business.

As the following pages of our proposal will show, we utilize a wide range of skills to accomplish these goals of a professional website and increased marketing reach. If you have any questions or concerns about this proposal, please don’t hesitate to leave a comment or email me.


Terry & Elisabeth Samuels
Salterra Web Services

Project Information:

Domain: https://www.begruv .com/

Project NameContact NameContact EmailType of Project# of Indexed Pages
Gruv CBDTyler Holland[email protected] .comMonthly SEO & Web18

Buy CBD Oil – Comparison Snapshot

Current BeGruv Website

#1 Competitor

#2 Competitor

#3 Competitor

Current BeGruv Reports

Website Audit (Basic)

Current Rankings (NA)

Current Links (NA)  

Target Keywords

Buy CBD Oil
Buy Hemp Products
Buy Tincture Products
CBD for Pets

Location Targets


Salterra Will Do The Following:

Our Audits will also be used to direct our initial keyword research. Keep in mind that keyword research is one of the most valuable, high return activities in SEO. Ranking for certain keywords can make or break your website.

By analyzing the keyword demands of your market, you’ll not only learn what kind of phrases and terms to target for with SEO, but also learn more about the nature of your customer base as a whole. It’s therefore crucial to identify how your prospects search for solutions to their problems and pain points, for the success of both your SEO efforts and inbound marketing.

We will build a list of the targeted keywords (around 100 to 200), which we’ll use to inform our marketing efforts. We’ll also monitor, track, and report on where your site, along with the websites of up to three competitors, rank for those targeted keywords. This way, we’ll be able to identify the tactics that are working and those that aren’t, for both you and your competition.

Salterra will also conduct a complete audit of all your current digital assets, and then consult on an optimization strategy for your existing digital assets, including your website, social media, digital ad campaigns or email marketing, or even web analytics including AdWords, and other digital marketing platforms.

We’ll also conduct a comprehensive audit of up to three websites of your competing companies and the current search engine keyword rankings.

Most of your current prospects, especially those on mobile devices, are looking for local businesses. Optimizing your local SEO can help your business stand out in the search engines. Local ranking aspects such as name, phone number and address, along with customer reviews are vital when it comes to ranking to the top of organic results, as well as getting features in the various digital maps.

We’ll audit your site for the comprehensive set of off-site and on-site local SEO elements and optimize all of these elements for maximum visibility.

Crafting Landing Pages and Call-to-Action

Each piece of content will come with a call-to-action (CTA) that encourages the visitor to move on to the next step and go to a landing page that’s specially focused on capturing their contact information and advance them into your digital sales funnel. We’ll also guide and advise you on the best practices for building and implementing your CTAs and landing pages.

Marketing Automation and Premium Content Work Flows

We’ll also create three premium content pieces for you, which we’ll offer your readers in exchange for their contact information. Once we collect their data, we’ll move them into an automated email workflow, which has branching logic. This ideally helps them through the buyer’s journey and lets us capture their attention, so that we can nurture them and find out when they’re ready to purchase.

We can also setup a call tracking system that tracks the day, the source (Google, Facebook, Yelp, etc.), phone number, who called your office, and who got your office number from the website. The rest of these activities will occur every month between months 2 and 12.