How Do You Tell Who Is The Best SEO Company
Salterra believes that constructing your site the right way is important. Structuring a website properly, coding it cleanly, and using necessary keywords is the common sense approach to make your business stand out against any competition. We also work with you to develop an integrated marketing strategy to understand your audience, your competitors, and your goals. At Salterra SEO we help form strategic internet marketing plans, utilizing organic searches, content marketing, social media marketing, search-optimized web design, and conversion optimization. Then, we persistently go to work to stand out from your online competition.
Good Search Engine Optimization drives traffic, forms lead, and generates sales, Salterra Affordable SEO Division knows how to turn your website into a lean, efficient site that works for you! Whether you are a large corporation, a medium to small-sized business, or a boutique firm, we give you the same distinctive level of professional service and attention. Putting the right content out there creates a level of trust and confidence in your company by showing customers and the industry at large your expertise. You’re arming customers with information that can help them feel confident in making a purchasing decision. Great content spreads naturally, all it needs is a little positive promotion to get it to spread organically.
Search engines today are what the Yellow Pages were to us two decades ago. Search engines have become essential places for finding information, they have proven to be extremely worthy to businesses around the world by providing them with alternative methods for marketing. This is due to the 14 billion internet users (monthly) who turn to search engines to find what they are looking for, whether it’s pizza, online shopping, or a law firm, the internet has become invaluable, that’s why Salterra SEO works diligently to catapult YOUR business to the forefront of your competition.
Gaining top rankings can take a long time, some of your biggest competitors have likely been around for a long time and have many links built up over time. Salterra Local SEO offers a unique balance of science and art, requiring solid technical expertise and creativity in executing the best SEO price packages for your company and custom SEO services to help you compete. Search engine optimization is technical and can be time-consuming since the major search engines are constantly changing their methodology to stay ahead of competitors. That means we will continue to work with you and adjust our strategy to stay on top. We scale our performance against a broad range of criteria to provide you with solid metrics for evaluation.
When thinking about search engine optimization (SEO) for your company’s website, you think about how a provider can drive traffic and create sales opportunities for you on the web. If you have not used SEO, you are missing out on the chance to grow your business by growing revenues. This is why you need to consider working with the best SEO company on the web, Salterra Web Services. Phoenix-based Salterra brings to the table a top web design team that provides an array of proven web-based solutions designed to improve your search results and drive business to your virtual presence.
According to Marketing Sherpa, a research institute that specializes in tracking marketing trends and their impact on business, SEO-influenced websites based on content marketing result in an increase in traffic of 2,000% and a revenue increase of 40%. Users are generally influenced to visit your website based on link searches that are organic in nature, not on paid ads placed strategically throughout the web. Understanding what differentiates Salterra from other Internet Marketing providers and what this difference means to for your business can help you determine how Salterra can help you position your website for better results.
What Differentiates Salterra from Other SEO Providers
Salterra’s SEO services are predicated on helping you find the customers you want to do business with on a nonpaid basis and literally driving them to your doorstep. Salterra is backed by a team of web design professionals who not only work to improve your local Arizona website but also help create a strategy that is designed to make what you offer the most relevant search result on the web. Salterra understands that this relevancy is based on positioning your business as subject matter and knowledgeable expert in the field, resulting in the creation of links that are based on meeting the needs of the person searching for answers (the essence of content marketing) without the necessity of misleading ad placements or techniques that may be deemed spam or irrelevant.
The architecture of Salterra’s SEO service includes the development of strong content, design based on clean code, relevant links that position you as an expert and industry leader, and the use of specific keywords. This approach gives you web content that meets the requirements of search engine anti-spam parameters (such as those designed by Google, Yahoo! and others) and improves your chance for inbound leads, which cost your business 61% less than those obtained through traditional methods (outbound leads) such as direct mail and cold calls.
What the Salterra Difference Means for Your Business
What do content marketing and SEO techniques mean for you and your business? A Pew Research Center January 2014 survey found that 87% of American adults use the internet, up 500% from 1995. Adults engage in two primary activities when online, searching for information and retrieving emails. A truly optimized website developed and managed in consultation with Salterra provides you with a way to get to the heart of an adult user’s main internet activities and reach them how and in the manner in which they want to be reached. This results in a better profile for your business and an increase in the potential pool of customers you have to cultivate relationships from.
Optimizing your Website with Salterra
Salterra specializes in all facets of web development, design, and marketing. Beginning with a custom web design built on your needs and the type of business you are in, the professionals at Salterra can create a solution that is not only right for you but also within your budget. Salterra can also provide you with a web analytics service, a very important way to track your results and determine how best to reach and motivate your web traffic to do business with you, as well as provide you with referrals. Experience what we can provide to your business through its affordable SEO service!
Blogging for Ranking in the SERPs
One of the easiest ways to increase your website’s rankings in the search engine is to have a blog. Let’s face it, we ALL have something to say! Let’s just make it work for you. The important details that will enhance your sites, like relevant keywords and relevant content are in the blog, just pick a topic and stay consistent. Optimizing your website helps search engines read and understand your content and increase the chances of dominating the search engine. (This is one place where domination isn’t necessarily a bad thing…)
Here I will share with you the most important aspects of optimization and having a blog:
Blogs are an SEO Dream
Sweet, sweet affordable SEO dreams! Search engine optimization near me is easier with a website that is optimized for CMS (Content Management System) and Blogging. This is mainly because the program handles all data and keyword tags. Link metrics are built behind the scenes in a CMS. This optimization is easier and the Google bots can easily analyze your data. (You remember us talking about the bots before, don’t you? They are good, no worries) This data stores important and relevant information inside your content such as:
- Internal links
- New pages
- SEO friendly URLs
- Plugins and Extensions
This saves you much time and optimizes the linking potential; like a well-oiled machine. Link structure is important, and CMS systems usually are easy for search engine indexing since they create good internal link structures. Proper internal linking is important, as it sub-categories all your content for the search engines. Another quick tidbit to think about is affordable SEO for images and Video, they will let search engine spiders understand your content more efficiently.
A lot of people think a website is easy to build and get to work right. When you see an expert put one together, they do it in a matter of hours and it doesn’t look hard at all. It’s much like someone doing a painting. A good artist can do it in a short amount of time and make it look very realistic with what they have on hand. The same goes for web designers, if they are good they’re worth it because of the skill and precision they bring to the table.
What can you do to get an idea for a site you have on the internet? You first need to try drawing out what you want to see or finding a way to illustrate it to someone else. Even if that means writing down words for each part of the site to show to an expert, that’s okay too. The closer you can get to someone understanding what you want, the more likely you are to get something that you’re looking for. Of course, every designer should be left to add their own style if you want your site to look stellar.
Why not just let someone have at it and make what they think will look and work the best for what you need? If you’re not a designer, then what you come up with may not look that good at all and won’t work for very long. You may feel like you have a nice and complicated design that would look cool, but that doesn’t mean much since people don’t respond well to things that are too complicated online. A short and to-the-point site that looks nice and works fast is easier to just have someone make.
About Salterra Digital Services
Salterra was started in 2011 by Terry and Elisabeth Samuels; nothing fancy and nothing pretentious. Quality work at a fair price. Starting with a web design focus, they both quickly learned that while having an amazing website to highlight your business is a great start, marketing is intrinsically foundational for our clients. When several clients were not seeing results through the search efforts of other companies, Terry took it to the next level. While digging into SEO and marketing, he found something he was very passionate about. His inner geek pushed him to focus solely on the data and analytics side of the business while Elisabeth built on her creative and visual strength and expanded the design side. In the industry, it is not always common to have both designers and digital marketing so closely connected, but to them it made perfect sense. Salterra’s World Headquarters is in Tempe Arizona