How Do You Tell Who Is The Best SEO Companies

Salterra Web ServicesWhen thinking about search engine optimization (SEO) for your company’s website, you think about how a provider can drive traffic and create sales opportunities for you on the web. If you have not used SEO, you are missing out on the chance to grow your business by growing revenues. This is why you need to consider working with the best SEO company on the web, Salterra Web Services. Phoenix-based Salterra brings to the table a top web design team that provides an array of proven web-based solutions designed to improve your search results and drive business to your virtual presence.

According to Marketing Sherpa, a research institute that specializes in tracking marketing trends and their impact on business, SEO influenced websites based on content marketing results in an increase in traffic of 2,000% and a revenue increase of 40%. Users are generally influenced to visit your website based on link searches that are organic in nature, not on paid ads placed strategically throughout the web. Understanding what differentiates Salterra from other Internet Marketing providers and what this difference means to for your business can help you determine how Salterra can help you position your website for better results.

What Differentiates Salterra from Other SEO Providers

Salterra’s SEO services are predicated on helping you find the customers you want to do business with on a nonpaid basis and literally driving them to your doorstep. Salterra is backed by a team of web design professionals who not only work to improve your local Arizona website but also helps create a strategy that is designed to make what you offer the most relevant search result on the web. Salterra understands that this relevancy is based on positioning your business as a subject-matter and knowledgeable expert in the field, resulting in the creation of links that are based on meeting the needs of the person search for answers (the essence of content marketing) without the necessity of misleading ad placements or techniques that may be deemed spam or irrelevant.

The architecture of Salterra’s SEO service includes the development of strong content, design based on clean code, relevant links that position you as an expert and industry leader and the use of specific keywords. This approach gives you web content that meets the requirements of search engine anti-spam parameters (such as those designed by Google, Yahoo! and others) and improves your chance for inbound leads, which cost your business 61% less than those obtained through traditional methods (outbound leads) such as direct mail and cold calls.

What the Salterra Difference Means for Your Business

What does content marketing and SEO techniques mean for you and your business? A Pew Research Center January 2014 survey found that 87% of American adults use the internet, up 500% from 1995. Adults engage in two primary activities when online, searching for information and retrieving emails. A truly optimized website developed and managed in consultation with Salterra provides you with a way to get to the heart of an adult user’s main internet activities and reach them how and in the manner in which they want to be reached. This results in a better profile for your business and an increase in the potential pool of customers you have to cultivate relationships from.

Optimizing your Website with Salterra

Salterra specializes in all facets of web development, design and marketing. Beginning with a custom web design built on your needs and the type of business you are in, the professionals at Salterra can create a solution that is not only right for you but also within your budget. Salterra can also provide you with web analytics service, a very important way to track your results and determine how best to reach and motivate your web traffic to do business with you, as well as provide you with referrals. Experience what we can provide to your business through its affordable SEO service!

Blogging for Ranking in the Serps

Salterra Web ServicesOne of the easiest ways to increase your website’s rankings in the search engine is having a blog. Lets face it, we ALL have something to say! Lets just make it work for you. The important details that will enhance your site, like relevant keywords  and relevant content are in the blog, just pick a topic and stay consistent. Optimizing your website helps search engines read and understand your content and increase the chances of dominating the search engine. (This is one place where domination isn’t necessarily a bad thing…)

Here I will share with you the most important aspects of optimization and having a blog:

Blogs are a SEO Dream

Sweet, sweet affordable SEO dreams! Search engine optimization is easier with a website that is optimized for CMS (Content Management System) and Blogging. This is  mainly because the program handles all data and keyword tags. Link metrics are built behind the scenes in a CMS. This waz optimization is easier and the Google bots can easily analyze your data. (You remember us talking about the bots before, don’t you? They are good, no worries) This data stores important and relevant information inside your content such as:

  • Titles
  • Descriptions
  • Headers
  • Internal links
  • New pages
  • Sitemaps
  • SEO friendly URLs
  • Plugins and Extensions

This saves you much time and optimizes the linking potential; like a well oiled machine. Link structure is important, and CMS systems usually are easy for search engine indexing since they create good internal link structures. Proper internal linking is important, as it sub-categorizes all your content for the search engines. Another quick tidbit to think about is affordable SEO for images and Video, they will let search engine spiders understand your content more efficiently.

A lot of people think a website is easy to build and get to work right. When you see an expert put one together, they do it in a matter of hours and it doesn’t look hard at all. It’s much like someone doing a painting. A good artist can do it in a short amount of time and make it look very realistic with what they have on hand. The same goes for a web designer, if they are good they’re worth it because of the skill and precision they bring to the table.

What can you do to get an idea for a site you have onto the internet? You first need to try drawing out what you want to see, or finding a way to illustrate it to someone else. Even if that means writing down words for each part of the site to show to an expert, that’s okay too. The closer you can get to someone understanding what you want, the more likely you are to get something that you’re looking for. Of course, every designer should be left to add their own style if you want your site to look stellar.

Why not just let someone have at it and make what they think will look and work the best for what you need? If you’re not a designer, then what you come up with may not look that good at all and won’t work for very long. You may feel like you have a nice and complicated design that would look cool, but that doesn’t mean much since people don’t respond well to things that are too complicated online. A short and to the point site that looks nice and works fast is easier to just have someone make.

Search Engine Optimization and Blogging go hand in hand!

About Salterra SEO Services

Salterra Web Services Specializes in Web Design, Internet Marketing, Search Engine Optimization, Hosting, Software Development, and Graphics. We also have a division that removes website malware, and maintains virus protection and the removal of malicious software. We founded the company in 2010. We are centrally located in Tempe, Arizona, but we have clients all over the world.